OE-005

Byline/commentary bank organization

COMPLEX

Complexity

2 | Standard

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time estimate

30-60 minutes

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status

Active

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entry point

Build

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LOIS BENCHMARK

When to Use

Organizing published thought leadership content for easy reference and repurposing.

Tags

The Prompt

NOTE:
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I need to organize [SPOKESPERSON NAME]’s published thought leadership content into a commentary bank.

 

**For each piece of content, capture:**

 

| Field | Content |

 

|——-|———|

 

| Title | [Published title] |

 

| Publication | [Outlet name] |

 

| Date published | [Date] |

 

| URL | [Link] |

 

| Format | [Byline / Op-ed / Q&A / Guest post / Blog] |

 

| Primary topic | [Main theme] |

 

| Secondary topics | [Related themes for cross-reference] |

 

| Key quotes | [2-3 quotable excerpts for reuse] |

 

| Data/stats cited | [Any proprietary or third-party data used] |

 

| Repurposing potential | [How this could be adapted: social, speaking, pitch angles] |

 

**Organization structure:**

 

**By topic cluster:**

 

– [Topic 1]: [List of relevant pieces]

 

– [Topic 2]: [List of relevant pieces]

 

– [Topic 3]: [List of relevant pieces]

 

**By recency:**

 

– Last 30 days: [List]

 

– Last 90 days: [List]

 

– Last 12 months: [List]

 

**By outlet tier:**

 

– Tier 1 (major business/trade): [List]

 

– Tier 2 (industry-specific): [List]

 

– Tier 3 (blogs, contributed): [List]

 

**Gaps identified:**

 

– Topics we haven’t covered yet: [List]

 

– Outlets we haven’t placed in: [List]

 

– Formats we haven’t used: [List]